Instagram™ - start button

Description

Instagram - a free application for sharing photos and video with social networking elements that lets you take pictures and video, apply filters, and distribute them through its service and a number of other social networks [5]. Instagram allowed to take photos of square shapes - like the camera instant photography Polaroid, Kodak Instamatic and medium format cameras 6 × 6 (the majority of the mobile photoappendices uses an aspect ratio of 3: 2), but with the August 26, 2015 Instagram has introduced the ability to add photos and videos from the landscape and portrait orientation, without clipping to a square shape.

The application is compatible with iPhone, iPad, and iPod Touch on iOS 4.3 and above, as well as phones on Android 2.2 and above with OpenGL ES 2. It spreads through the App Store and Google Play, respectively [6]. November 21, 2013 appeared Instagram Beta for Windows Phone 8 [7].

In April 2012, Instagram was acquired by Facebook. The purchase price was US $ 300 million cash and 23 million shares of the company that totaled $ 1 billion.

Instagram Development began in San Francisco, when Kevin Systrom and Mike Krieger decided to reorient its Burbn project on mobile photo [9] [10]. The app appeared in the app store Apple's App Store October 6, 2010 [11].

Shortly after the release of the application to the team joined Josh Riedel as manager community. In November 2010, the team joined Shane Sweeney as an engineer, and in August 2011 - Jessica Zollman as a technology evangelist community [12] [13] [14].

In January 2011, hashtags have been added to the app in order to make it easier to find photos of users and [15].

In September 2011 was released with version 2.0, which appeared live filters, instant change in the slope, four new filter, high-resolution photos, optional border, turn one click and updated icon. [16]

In the April 2012 version of the app for the Android platform [17] was released, which is a million times it was downloaded per day [18].

April 9, 2012 Facebook announced the purchase of mobile photoappendices Instagram for $ 1 billion. The owners photoservice Facebook will transfer $ 300 million and will give about 23 million of its shares. In addition, the social network has committed to the transaction in the case of failure to pay Instagram forfeit $ 200 million [19]. In connection with the purchase of 25 June came the update 2.5.0, which resulted in Instagram appeared tighter integration with Facebook.

In August 2012, every second was put Instagram 575 likes and 81 comments added. On Instagram users spend an average of 257 minutes per month, which is half an hour more than at Twitter. [20]

At the end of 2012, Instagram announced a change in the rules of the user agreement. Among the innovations was supposed to be the point that Instagram gets rights to use the pictures uploaded by its users, including for promotional purposes. [21] This provoked sharp criticism in the society as Instagram among participants, and by the legal copyright. Many of the participants removed their Instagram accounts. According to the analytical service AppData, Instagram, may have lost up to 25% of users - its daily attendance decreased from 16 million to 12 million people [22]. Faced with criticism and protests, service manual reformulated controversial point of the user agreement, saying their intentions were misunderstood. [23]

In April 2013, Instagram announced the start of its implementation of the new development, which will allow users to mark on the photographs of themselves, their friends, places of interest, as well as well-known brands. There will also be given the opportunity to configure the system notifications of new marks, including making them private. [24]

In June 2013 Instagram announced the ability to record video in 15 seconds in length.

August 8, 2013 there was integration with the social network "VKontakte". [25]

November 21, 2013 Instagram version for Windows Phone 8 was released.

In March 2015 Instagram announced the opportunity for brands to create photo galleries and send people to your website by clicking "Learn More." [26] Currently, the company has announced new functionality for brands, "Buy Now" button and the "Install Now". [27]

In July 2015 photos in Instagram steel load in the best quality - 1080x1080 pixels (instead of 640x640 pixels). [28]

In August 2015 Instagram added to the traditional square format pictures and video landscape and portrait format [29].

September 30, 2015 in Instagram appeared advertising entries containing videos up to 30 seconds [30]. At the same time advertising sales started in Russia. [31]

Since February 8, 2016, the owners of several pages in Instagram may be in them simultaneously. Owners of devices based on iOS (7.15) and Android were able to use at the same time multiple accounts without leaving any one of them. To start this option to work, you need to in your profile settings to add additional account, and click the user name. [32]

March 16, 2016 Instagram informed its subscribers about modifying the schema updates appear in the tape. Now it will not be formed on the basis of history, and based on the user's interests. As the report says the company's official blog, the first time it is planned to leave all user publications, only their order is changed. The innovations will be implemented immediately, but gradually, over several months [33].

In March 2016 it was also announced one more innovation - changing the length of the loaded video. Duration of video will now be quadrupled - from 15 to 60 seconds. This decision was justified by a sharp increase in the interest of users to this format and the number of videos published recently [34].

In May 2016 Instagram announced a design change, which became more monochromatic and concise. In another way, now look icons and inscriptions: black color in their design has changed to blue. Logo has acquired a gradient effect [35].

In August 2016 came the update application called Instagram Stories, which lets you create photo and 10-second video overlay text, emoji, and other handwritten notes. A key feature of such posts is that, unlike conventional articles in tape, they are removed exactly after 24 hours.

By December 2010, the Instagram had one million registered users. [36] In June of 2011 - already five million. [37] By September, that number has doubled [38], and by March 2012 the number of users has reached nearly 30 million [39]. By the end of February 2013 Instagram announced 100 million active users [40]. At the end of March 2014, Mark Zuckerberg announced the registration of 200 millionth user [41].

In July 2011, Instagram announced that 100 millions of uploaded photos. In August of the same year their number reached 150 million [42] [43]. By November of 2013 users have downloaded is already 16 billion images [44].

AWARDS

In January 2011, Instagram has taken the second place in the category "Best Mobile App" in the competition in 2010 TechCrunch Crunchies [47].
In May 2011, the magazine Fast Company CEO Kevin Sistroma placed on the 66th place in the list of "the 100 most creative people in the business in 2011." [48].
In June 2011, Inc. magazine cofounders included Sistroma and Krieger in the list of "30 people who do not have 30," [49].
In September 2011 Instagram won in the category "Best Local App" competition SF Weekly Web Awards [50].
In 2011, Krieger Sistrom and appeared on the cover of the September issue of the journal 7x7 [51].
In December 2011, Apple chose Instagram «application of the year for iPhone» [52].