Basketball Brilliant

Description

Basketball, along with other sports, is full of specific terminology that makes watching the sport less accessible, not only to newcomers but also to long-time followers. For example, although most followers of basketball are able to understand when a commentator mentions a “triple double”, the phrase is inscrutable to newer watchers. What about “zone defense” or “top of the key”? These are likely terms that more experienced fans don’t even know. Currently, the best way to learn these basketball-specific phrases is to look up their definitions whenever they are mentioned. But this can be difficult to do in the middle of a tense, fast-paced game. Alternatively, one can look up phrases after games, but this is ineffective because there is a lack of context — the play or moment has already passed.

“Basketball Brilliant” is a product that allows viewers to learn about the game in a seamless, natural manner. When commentators mention certain terminologies, the product brings up definitions and other helpful information. Viewers are able to learn the new phrase, with context, while not having to pull up a new tab and search phrases themselves.

For now, “Basketball Brilliant” works with ESPN livestreams, which can be found at https://www.espn.com/watch/.

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